We recently adopted a retired racing greyhound (dog lovers should REALLY consider this) from our pals at www.heartlandgreyhoundadoption.org She spends her days lounging about the office, mooching treats and generally lowering our blood pressure. While we were talking about how much we liked her, we ended
Six Signs an Ad Sucks We know not everyone can afford an agency, or they don't know how to look at an ad that's been created for them and decide if it's any good. Here are a few things to look for: Too many ideas in one
Did you know that one of our country’s greatest orators, Martin Luther King, Jr., received a “C” in public speaking in college? Hope that class wasn’t graded on a curve! King offered (and still offers) so many lessons that carry far beyond civil rights and sermons
Get Noticed by the News in 2013 We had a client who once referred to a chef featured on a series of cooking segments in a morning TV program as an “attention whore.” That chef wasn’t trampy; that chef was smart! Being featured in the news is
Back in the day of scuffed Keds, a popular comeback to any insult was the never-clever: ”I am rubber, you are glue. What bounces off me sticks to you.” Not exactly great poetry, but there’s a LOT of truth to this when it comes to
In talking with many businesses about their past promotional ideas, it strikes me that many of them have a lot in common with Sarah Jessica Parker: At a quick glance, everything seems fine (or in her case, feminine), but a second glance shows that there’s
Since we’re in the height of campaign season and people are more frantic than ever on Facebook, it’s time to stop and ask, “Am I looking at this from my clients’ (or friends’) point of view?” About the only thing worse than being completely inactive on
Watching Anna Paquin cavort with various types of undead in “True Blood” gives us a shiver of guilty pleasure as much as anyone, but her misadventures show us there are times where everyone should keep their pants on and let the dead moulder in their
Made a couple years ago, this is one of my all-time favorite long-form campaign pieces. “Space Chimp” shows how much you can say without saying anything at all. Well done to the World Wildlife Fund and agency Leo Burnett! Carve out a few minutes, turn up
What’s more barbaric and painful than shoving a hot iron onto some bovine buns? For many small businesses, it’s hearing the cold, hard truth about their branding efforts. Let’s put away the pokers (I can hear some cattle weeping in relief right now) and examine some